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Talent Agent

Academic programs / Undergraduate degrees / Career opportunities / Talent Agent

Talent Agent

Explore employment trends, required job duties and skills for this career. ASU offers a variety of degrees that can help you prepare for and meet your career goals. Visit ASU's Career and Professional Development Services to learn how to develop your career plan.

Potential job titles in this career
Agent, Athlete Marketing Agent, Booker, Booking Agent, Entertainment Specialist, Literary Agent, Print Agent, Talent Agent, Talent Representative, Theatrical Agent

* Additional schooling, certification, or degrees maybe be required for some of the potential careers that are listed.
What will I do?
  • Collect fees, commissions, or other payments, according to contract terms.
  • Send samples of clients' work and other promotional material to potential employers to obtain auditions, sponsorships, or endorsement deals.
  • Keep informed of industry trends and deals.
  • Conduct auditions or interviews to evaluate potential clients.
  • Negotiate with managers, promoters, union officials, and other persons regarding clients' contractual rights and obligations.
  • Confer with clients to develop strategies for their careers, and to explain actions taken on their behalf.
  • Develop contacts with individuals and organizations, and apply effective strategies and techniques to ensure their clients' success.
  • Schedule promotional or performance engagements for clients.
  • Arrange meetings concerning issues involving their clients.
  • Manage business and financial affairs for clients, such as arranging travel and lodging, selling tickets, and directing marketing and advertising activities.
  • In this career, it is important to know
    Customer and Personal Service - Knowledge of principles and processes for providing customer and personal services. This includes customer needs assessment, meeting quality standards for services, and evaluation of customer satisfaction.

    Sales and Marketing - Knowledge of principles and methods for showing, promoting, and selling products or services. This includes marketing strategy and tactics, product demonstration, sales techniques, and sales control systems.

    English Language - Knowledge of the structure and content of the English language including the meaning and spelling of words, rules of composition, and grammar.

    Administration and Management - Knowledge of business and management principles involved in strategic planning, resource allocation, human resources modeling, leadership technique, production methods, and coordination of people and resources.

    Fine Arts - Knowledge of the theory and techniques required to compose, produce, and perform works of music, dance, visual arts, drama, and sculpture.

    Communications and Media - Knowledge of media production, communication, and dissemination techniques and methods. This includes alternative ways to inform and entertain via written, oral, and visual media.

    Administrative - Knowledge of administrative and office procedures and systems such as word processing, managing files and records, stenography and transcription, designing forms, and workplace terminology.

    Personnel and Human Resources - Knowledge of principles and procedures for personnel recruitment, selection, training, compensation and benefits, labor relations and negotiation, and personnel information systems.

    Economics and Accounting - Knowledge of economic and accounting principles and practices, the financial markets, banking, and the analysis and reporting of financial data.

    Computers and Electronics - Knowledge of circuit boards, processors, chips, electronic equipment, and computer hardware and software, including applications and programming.
    It's useful to be good at
    Oral Expression - The ability to communicate information and ideas in speaking so others will understand.

    Oral Comprehension - The ability to listen to and understand information and ideas presented through spoken words and sentences.

    Written Comprehension - The ability to read and understand information and ideas presented in writing.

    Problem Sensitivity - The ability to tell when something is wrong or is likely to go wrong. It does not involve solving the problem, only recognizing that there is a problem.

    Speech Clarity - The ability to speak clearly so others can understand you.

    Speech Recognition - The ability to identify and understand the speech of another person.

    Deductive Reasoning - The ability to apply general rules to specific problems to produce answers that make sense.

    Inductive Reasoning - The ability to combine pieces of information to form general rules or conclusions (includes finding a relationship among seemingly unrelated events).

    Written Expression - The ability to communicate information and ideas in writing so others will understand.

    Near Vision - The ability to see details at close range (within a few feet of the observer).
    Employment trends
    Location Pay period 2022
    10% 25% Median% 75% 90%
    United States Hourly $21.72 $30.25 $39.68 $77.57
    Yearly $45,180 $62,910 $82,530 $161,340
    Arizona Hourly $18.17 $22.44 $28.28 $34.08 $47.09
    Yearly $37,790 $46,680 $58,820 $70,890 $97,950
    2022 Median%
    United States $39.68 Hourly $82,530 Yearly
    Arizona $28.28 Hourly $58,820 Yearly

    Employment (2022)
    19,900 employees
    Projected growth (2022 - 2032)
    Faster than average (8% to 10%)
    Projected job openings (2022 - 2032)
    2,100
    * Data obtained from the Occupational Information Network (O*NET) under sponsorship of the U.S. Department of Labor/Employment and Training Administration (USDOL/ETA).
    What are accelerated programs?
    Accelerated programs allow students the opportunity to expedite the completion of their degree.

    3 year programs

    These programs allow students to fast-track their studies after admission and earn a bachelor's degree in three years or fewer while participating in the same high-quality educational experience of a 4-year option. Students should talk to their academic advisor to get started.

    Accelerated master's

    These programs allow students to accelerate their studies to earn a bachelor's plus a master's degree in as few as five years (for some programs).

    Each program has requirements students must meet to be eligible for consideration. Acceptance to the graduate program requires a separate application. Students typically receive approval to pursue the accelerated master’s during the junior year of their bachelor's degree program. Interested students can learn about eligibility requirements and how to apply.
    What are concurrent programs?
    Concurrent degrees allow students to pursue their own personal or professional interests, earn two distinct degrees and receive two diplomas. To add a concurrent degree to your existing degree, work with your academic advisor.
    What are joint programs?
    Joint programs, or jointly conferred degrees, are offered by more than one college and provide opportunities for students to take advantage of the academic strengths of two academic units. Upon graduation, students are awarded one degree and one diploma conferred by two colleges.

    What constitutes a new program?
    ASU adds new programs to Degree Search frequently. Come back often and look for the “New Programs” option.
    What are online programs?
    ASU Online offers programs in an entirely online format with multiple enrollment sessions throughout the year. See https://asuonline.asu.edu/ for more information.
    What is the Western Undergraduate Exchange (WUE)?
    The Western Undergraduate Exchange (WUE) is a program in which residents of western states (other than Arizona) may be eligible for reduced nonresident tuition. See more information and eligibility requirements on the Western Undergraduate Exchange (WUE) program.

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