Public Relations and Strategic Communications ,Minor
Campaigns, Community, Crisis, Persuasion, Social media, Training, marketing
Learn how to promote events, write press releases and design social media campaigns, and you'll have the skills you need to engage in strategic communication and public relations for organizations, nonprofits and community groups.
The minor program in public relations and strategic communications provides students with professional and academic expertise in areas as diverse as public relations campaign planning, persuasive messaging, media relations, communication evaluation, crisis communication and social media management. Additionally, students refine the professional writing and presentation skills needed for any communication profession.
- College/school:
New College of Interdisciplinary Arts and Sciences
- Location: West Valley
2025-2026 Catalog Year
| Requirement | Minimum Grade | Credit Hours |
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| Requirement | Minimum Grade | Credit Hours |
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The minor in public relations and strategic communication consists of 18 credit hours of coursework, of which a minimum of 12 hours must be upper division. A minimum of six upper-division credit hours must be earned through courses offered by the New College of Interdisciplinary Arts and Sciences. Credit hours may not be shared between major and minor requirements. All courses used to satisfy requirements for the minor must be completed with a grade of "C" (2.00 on a 4.00 scale) or better.
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9 Credit Hours
Minimum
Grade:C
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C | 9 |
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3 Credit Hours
Minimum
Grade:C
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C | 3 |
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6 Credit Hours
Minimum
Grade:C
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C | 6 |
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Prerequisite courses may be needed in order to complete the requirements of this minor.
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GPA Requirement: None
Incompatible Majors: None
Other Enrollment Requirements: None
The minor in public relations and strategic communications is open to all ASU undergraduate majors.
Current ASU undergraduate students may pursue a minor and have it recognized on their ASU transcript at graduation. Minor requirements appear on the degree audit after the minor is added. Certain major and minor combinations may be deemed inappropriate by the college or department of either the major or the minor program. Courses taken for the minor may not count toward both the major and the minor.
Graduates are prepared for diverse opportunities in business, government, industry, professional sports, politics, writing and editing, and public relations.
School of Social and Behavioral Sciences
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FAB N101
sbsadvising@asu.edu
602-543-3000
3 year programs
These programs allow students to fast-track their studies after admission and earn a bachelor's degree in three years or fewer while participating in the same high-quality educational experience of a 4-year option. Students should talk to their academic advisor to get started.
Accelerated master's
These programs allow students to accelerate their studies to earn a bachelor's plus a master's degree in as few as five years (for some programs).
Each program has requirements students must meet to be eligible for consideration. Acceptance to the graduate program requires a separate application. Students typically receive approval to pursue the accelerated master’s during the junior year of their bachelor's degree program. Interested students can learn about eligibility requirements and how to apply.
